A Strategic Plan for Florida Hospital South using a TOWS matrix and portfolio analysis

A Strategic Plan for Florida Hospital South using a TOWS matrix and portfolio analysis

Create a 5-page draft for a strategic plan for your selected organization using a TOWS matrix and portfolio analysis in addition to any other appropriate tool of your choosing.

Note: The assessments in this course are presented in sequence and must be completed in order.

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The TOWS Matrix is a decision-making process for developing strategic alternatives. You will be able to better develop a more effective strategic plan based upon an in-depth understand of the current environment.

By successfully completing this assessment, you will demonstrate your proficiency in the following course competencies and assessment criteria:A Strategic Plan for Florida Hospital South using a TOWS matrix and portfolio analysis.
Competency 1: Analyze organizational structure, design, culture, and climate in relation to environmental forces.
Apply methodologies from the knowledge-economy management approach appropriately to the organization.
Integrate recent research into a strategic management plan.
Competency 2: Develop a strategic organizational plan that provides human and financial resources to support targeted organizational outcomes.
Synthesize operational and financial components into a strategic planning process.

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Analyze strategy in relation to achieving competitive advantage.
Competency 3: Recommend an organizational structure and design to optimize a strategic plan.
Recommend an alternative organizational structure model that aligns with organizational goals.
Competency Map
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Use this online tool to track your performance and progress through your course.
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Context
Development of strategies involves awareness of the environment, intellectual curiosity, and a willingness to be open to creative ideas and solutions.A Strategic Plan for Florida Hospital South using a TOWS matrix and portfolio analysis.

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The Assessment 2 Context document contains important information about the following topics related to Adaptive and Market Entry strategies:

The TOWS Matrix.
Service/Product Life Cycle.
Product (or service) Development Process.
Strategy Implementation & Organizational Culture.
When Cultures Need Changing.
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Questions to Consider
To deepen your understanding, you are encouraged to consider the questions below and discuss them with a fellow learner, a work associate, an interested friend, or a member of the business community.

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How does value chain analysis and planning logic enhance strategy formulation and/or implementation?
What recommendations would you give to a CEO of a health care facility when creating a service and contingency operations?
What assumptions are being taking for granted by stakeholders? What alternative assumptions exist?
What information do you currently have and what kind of information are you missing?
How would someone demonstrate intellectual and intercultural fairness when considering the community at large (outside the walls of the institution)A Strategic Plan for Florida Hospital South using a TOWS matrix and portfolio analysis?
What criteria would you use to evaluate the quality of the information, implementation and/or effectiveness of existing or suggested strategies?
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Resources
Required Resources
The following resources are required to complete the assessment.

Capella Multimedia
Click the links provided below to view the following multimedia pieces:

Riverbend City: Ruby Lake Evacuation Mission | Transcript.
TOWS Matrix.
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Assessment Instructions
Note: Assessment 1, Current Environmental Analysis, must be completed before beginning this assessment. You will be revisiting and revising strategies throughout each of the assessments in this course. Each assessment builds on your previous work.

Step One: Critical Thinking Skills Practice
The TOWS Matrix is a decision-making process for developing strategic alternatives. Your ability to think critically is key to organizing your thoughts throughout the strategic planning process.

In preparation for this assessment, you are required to view the Riverbend City: Ruby Lake Evacuation Mission simulation (linked in the Resources)A Strategic Plan for Florida Hospital South using a TOWS matrix and portfolio analysis. This activity is an ideal setting to practice thoughtful application of critical thinking skills. This media piece addresses multiple competencies, some of which are difficult to practice and assess without a real world or a simulated setting. As you begin your TOWS matrix, keep the following categories of critical thought in mind as you consider the threats, opportunities, strengths, and weaknesses of the Ruby Lake Evacuation scenario.

Assumptions: What assumptions are being taking for granted by the people in this simulation? What alternative assumptions could be useful in this situation?
Information: What information did people have and what kind of information were they missing?
Fairness: How was intellectual and intercultural fairness demonstrated?
Criteria for Evaluation: What criteria would you use to evaluate the quality of the information, implementation and/or effectiveness?
Complete a practice TOWS Matrix for this scenario before proceeding to Step Two. This practice matrix does not need to be submitted.

Step Two: Complete a TOWS Matrix
Apply the same critical thought process to a real world setting that is relevant for your selected health care organization\'s future success. In addition to completing a TOWS matrix, you may use any other appropriate analysis tools to determine alternative strategies.

Include the following as you develop alternative strategies:

Incorporate the use of new methodologies from the knowledge-economy management approach that might be appropriate for this organization.
Correlate recent research findings regarding strategy management into your approach.
Synthesize operational and financial components in your strategic planning process.
Incorporate your findings from your current environment analysis.
Determine the organizational structure that best facilitates the strategy—functional, divisional, or matrix.
Step Three: Draft Strategic Plan
Re-examine your work from Assessment 1 and create a high level draft of a strategic plan that incorporates insights from your environmental analysis and the TOWS matrix exercise.The goal is to focus upon application of the concepts and new insight.A Strategic Plan for Florida Hospital South using a TOWS matrix and portfolio analysis. Keep it brief and substantive.

Preface your draft with the core assumptions regarding environmental opportunities and threats, organizational strengths and weaknesses, and organizational behavior dynamics that are foundational to the strategy.

Include a brief description of the proposed strategy that reflects the choices made regarding:

Service/product domain.
Market domain.
Level of investment in the respective service/product and market domains.
Positioning approach for achieving competitive advantage.
Maneuvers that will be used to implement the positioning approach.
Distinctive competencies or assets that will be relied on to gain and sustain competitive advantage.
Additional Requirements
Submit your selected health organization\'s TOWS Matrix from Step Two, with the high-level components of a strategic plan, as an attachment to this assessment.

Length: 5 double-spaced, typed pages. Note: Feel free to construct images/diagrams to summarize information where appropriate (for example, TOWS matrix…)A Strategic Plan for Florida Hospital South using a TOWS matrix and portfolio analysis.
APA formatting: Resources and citations are formatted according to current APA style and formatting.
Resources: Use evidence from the literature to support your recommendations.

TOWS Matrix

Internal and external factors are combined to develop and evaluate specific strategic alternatives using a TOWS matrix.A Strategic Plan for Florida Hospital South using a TOWS matrix and portfolio analysis The threats-opportunities-weaknesses-strengths (TOWS) matrix is an important matching tool that helps managers develop four types of strategies as the basis for strategic planning.

Managers consider internal strengths and weaknesses in relation to external opportunities and threats. The internal strengths and weaknesses–or competitive advantages and disadvantages–are summarized on the horizontal axis, and the external environmental opportunities and threats are summarized on the vertical axis.

Managers can then develop adaptive strategic alternatives by matching the organization's strengths with the external environmental opportunities and threats, and in turn, matching the organization's weaknesses with the external opportunities and threats.A Strategic Plan for Florida Hospital South using a TOWS matrix and portfolio analysis.

 

TOWs Matrix
  Opportunities (O) Threats (T)
     
     
     
     
Strengths (S)  SO Strategies ST Strategies
     
     
     
     
Weaknesses (W)  WO Strategies WT Strategies
     
     
     
     

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SO = strategies for pursuing opportunities.

ST = strategies for using strengths to reduce threats.

WO = strategies for overcoming weaknesses.

WT = strategies to prevent or reduce weaknesses to external threats.

To add additional rows to the tables, use Microsoft Word’s “Table > Insert > Rows” command.  Right click on a cell and following the prompts.

A Strategic Plan for Florida Hospital South using a TOWS matrix and portfolio analysis

SWOT Matrix

 

  Helpful

(to achieve the objective)

Harmful

(to achieve the objective)

Internal origin

(service/organization attributes)

Strengths Weaknesses
External origin

(environmental/market attributes)

Opportunities Threats

TOWS Matrix Scoring Guide

CRITERIA NON-PERFORMANCE BASIC PROFICIENT DISTINGUISHED
Apply methodologies from the knowledge economy management approach appropriately to the organization.A Strategic Plan for Florida Hospital South using a TOWS matrix and portfolio analysis Does not apply methodologies from the knowledge economy management approach appropriately for the organization. Applies methodologies from the knowledge economy management approach appropriately for the organization, but the application is unclear or incomplete.A Strategic Plan for Florida Hospital South using a TOWS matrix and portfolio analysis Applies methodologies from the knowledge economy management approach appropriately for the organization. Applies methodologies from the knowledge economy management approach appropriately for the organization and impartially explains the pros and cons of more than one approach.A Strategic Plan for Florida Hospital South using a TOWS matrix and portfolio analysis
Integrate recent research into a strategic management plan. Does not integrate recent research into a strategic management plan. Integrates recent research into a strategic management plan, but the integration is unclear or incomplete. Integrates recent research into a strategic management plan. Integrates recent research into a strategic management plan, and identifies assumptions on which the strategies are based.
Synthesize operational and financial components into a strategic planning process.A Strategic Plan for Florida Hospital South using a TOWS matrix and portfolio analysis Does not synthesize operational and financial components into a strategic planning process. Synthesizes operational and financial components into a strategic planning process, but the synthesis is unclear or incomplete. Synthesizes operational and financial components into a strategic planning process.A Strategic Plan for Florida Hospital South using a TOWS matrix and portfolio analysis Synthesizes operational and financial components into a strategic planning process, and supports with appropriate examples and resources.
Analyze strategy in relation to achieving competitive advantage. Does not analyze strategy in relation to achieving competitive advantage.A Strategic Plan for Florida Hospital South using a TOWS matrix and portfolio analysis Analyzes strategy in relation to achieving competitive advantage, but the analysis is unclear or incomplete. Analyzes strategy in relation to achieving competitive advantage. Analyzes strategy in relation to achieving competitive advantage, and identifies criteria that could be used to evaluate the strategies.A Strategic Plan for Florida Hospital South using a TOWS matrix and portfolio analysis
Recommend an alternative organizational structure model that aligns appropriately with an organization's goals. Does not recommend an alternative organizational structure model that aligns appropriately with an organization's goals.A Strategic Plan for Florida Hospital South using a TOWS matrix and portfolio analysis Recommends an alternative organizational structure model that aligns with organizational goals, but the recommendation is unclear or incomplete. Recommend an alternative organizational structure model that aligns appropriately with an organization's goals. Recommends an alternative organizational structure model that aligns with organizational goals, supported by relevant real world examples and scholarly references.

A Strategic Plan for Florida Hospital South using a TOWS matrix and portfolio analysis